岗位描述
Your role
Bring your curiosity to work as our next Product Manager LRP VSD+ & Adjacent Technologies East. You will be part of our Industry Vacuum Division ACV Marketing East team reporting to Marketing Manager ACV East. In this role, your mission is to build and grow ACV’s adjacent vacuum business in the East, leading strategy, market development, and product management for centrifugal and high-flow vacuum solutions. You will contribute directly to how we create high‑quality products and solutions for our customers.
Your day-to-day
Product Development & maintenance
Develop and maintain a competitive product roadmap
Assess market size, potential, and trends with Customer Centres
Translate market and customer needs into product specifications
Initiate and drive new product development projects
Price positioning
Segment the total market and define ACV target segments
Define ACV product positioning in line with VIN division strategy
Analyze market price ranges and competitor pricing
Monetize product features and value,establish a competitive and value-based pricing positioning
Product promotion
Develop communication plans and ad-hoc marketing content in line with defined goals and strategies, in collaboration with VIN Division Communication team
Lead new product launch activities, create clear training materials to ensure sales fully understand product features andbenefits.
Create value-based messaging to highlight unique machine advantages and support value selling
Conduct competitor comparisons to demonstrate ACV’s unique strengths and value to customers
Design and execute product promotion campaigns for targeted products
Business Development
Identify key segments and applications for targeted products in selected markets and explore the full business potential.
Analyze key pain points and value drivers to generate segment insights
Work with BDM & Application Managers to prioritize application training programs and enhance sales force‘s competence
Develop sales support tools (e.g., product selection tools, value calculators, ROI models) to support business growth.
Collaboration
Intern marketing department: consolidate business opportunities and support co-development projects; interact withother teammembers to consolidate the marketing activities.
Intern Product Company: communicate with all internal departments
Intern VIN division: Strengthen alignment between Product Companies (PC) and Customer Centres (CC) to improve collaboration; Work cross-functionally with other departments to support ACV’s business growth;
Intern Atlas Copco group: Interact with other divisions to identify and leverage business synergies.