Assistant Vice President, Savings and High Net Worth Products

About FWD Group

FWD Group (1828.HK) is a pan-Asian life and health insurance business that serves over 40 million customers across 10 markets, including BRI Life in Indonesia. FWD’s customer-led and tech-enabled approach aims to deliver innovative propositions, easy-to-understand products and a simpler insurance experience. Established in 2013, the company operates in some of the fastest-growing insurance markets in the world with a vision of changing the way people feel about insurance. FWD Group is listed on the Hong Kong Stock Exchange under the stock code 1828. For more information, please visit www.fwd.com

PURPOSE

This role is responsible for supporting the Group Centre of Excellence (COE) for Savings and High Net Worth (HNW) products, driving consistent application of product structuring principles, proposition frameworks and playbooks across markets to enable well-structured, competitive and commercially effective product outcomes.

The role focuses on supporting Business Units (BUs) in shaping Savings and HNW product propositions, ensuring alignment with Group standards while allowing for market-specific adaptation.

It plays a key role in:

Supporting consistent application of Savings & HNW product frameworks across markets

Shaping product structuring and proposition clarity from a customer and commercial perspective

Providing structured inputs into product reviews and solutioning

Enabling cross-market knowledge sharing and capability uplift

A holistic coverage across all Savings and HNW product categories (Par, Non-Par, Universal Life, ILP, Index-linked, Annuities and HNW solutions) to provide customer-led and cohesive solutions to markets.

Customer: It provides relevant & unique solutions to address customers’ needs

Consistency: It aligns what we offer with what we promise, both from a vision and brand promise

Collaboration: It enhances our efficiency to bring new innovative products to markets through collaborative partnership with the relevant stakeholders from the countries and the Group Office.

KEY ACCOUNTAIBILITIES

Support the Savings & HNW COE across markets

Support the development and refinement of Savings & HNW playbooks covering product structuring approaches, customer positioning and proposition frameworks

Translate Group standards into practical guidance for BU product teams Identify gaps and opportunities in Savings and HNW propositions across markets

Contribute to product structuring discussions, ensuring clarity of proposition and competitiveness

Support product structuring and financial considerations

Work with BU product teams to shape product structures, including guarantees, crediting mechanisms and benefit design

Provide input on financial considerations, including product competitiveness, margins and customer value

Support evaluation of product trade-offs (e.g. guarantees vs flexibility, returns vs risk exposure)

Ensure product propositions are clear, competitive and aligned to target segments and channels

Enable consistency and playbook adoption

Drive adoption of Savings & HNW playbooks across markets

Support BUs in applying Group frameworks consistently, while adapting to local market and regulatory requirements

Maintain and enhance playbooks and reference materials based on market feedback

Promote sharing of best practices and successful product structures across markets

Support product reviews and solutioning

Support review of products, including those exceeding thresholds or with deviations from guidelines, focusing on structuring, competitiveness and customer value

Highlight key considerations relating to product design, financial implications and market positioning Work with Group stakeholders to consolidate inputs and support structured recommendations

Support resolution of product structuring issues through cross-functional collaboration

Collaborate across functions to support product development

Work closely with Group Actuarial, Investment, Risk, Finance and Distribution functions to support product structuring and development

Support alignment across stakeholders to ensure feasibility and implementation clarity

Assist BU teams in navigating dependencies with external parties (e.g. investment banks, reinsurers, asset managers)

Support cross-market initiatives and capability building

Contribute to Group-wide Savings & HNW initiatives and projects

Support development of tools, templates and reference materials to improve consistency and efficiency

Participate in knowledge sharing forums and capability building across markets

QUALIFICATIONS / EXPERIENCE

15+ years of experience in Savings, Investment or HNW product development, proposition or related roles

Basic understanding of financial metrics, capital considerations and product structuring preferred

Experience supporting product structuring and development across markets or segments

Experience in Group-level roles or cross-market leadership

Actuarial, investment or financial structuring background preferred

KNOWLEDGE & TECHNICAL SKILLS

Strong business acumen and analytical skills, excellent communication skills

Ability to demonstrate the creativity and disruption in creating strong & unique product propositions based on customer insights

Ability to manage multi-tasking

Highly Resourceful

Excellent people & leadership skills to provide effective products and sales & distribution marketing partnership

Ability to work with a highly entrepreneurial and rapidly growing business for multi-channel distribution

High level of organizational skills and ability to balance multiple priorities and conflicting deadlines

Willingness to travel to support country initiatives whenever needed

Value-added technical and financial acumen skills

Knowledgeable with Risk Management framework