Product Manager MM B SUV

Brief introduction of this position:

The Product management of B SUV should be responsible for product position identification, analysis target customer, pricing proposal and lifecycle management. This position also need to coordinate and support new product launch event.

Key tasks:

Product identification, in term of product position, customer experience, design brief, feature details.

Product proposal, including offer-structure, equipment level, pricing, option, mix, volume.

Product communication strategy, including benchmark competitor, define highlight, define USP.

Lifecycle management, including GP/PA, model year, special edition, run-out management, mix adjustment.

Involve short term and long term finance discussion, including product financial pricing, 10 years long term planning.

Prepare BOM documents and presentation.

Qualification and skills:

Bachelor’s degree or above.

5+ working experience in car manufacture, in the area of Product Marketing, Ordering, or Planning, VW or New Start Up OEM experience is prioritized.

Good coordination / cooperation / skills

English is must, German is preferred