岗位描述
What the role is?
Support the Head of HNW Proposition in developing and enhancing differentiated HNW propositions that strengthen customer relationships, brand affinity, lifecycle engagement, and business growth.
Assist in curating premium wealth solutions, bespoke loyalty programmes and exclusive products, services, privileges, and experiences that address the aspirations of HNW customers.
Identify, develop, and manage strategic ecosystem partnerships that enhance the overall value proposition and create distinctive customer engagement opportunities.
Coordinate with internal business units and external partners to plan and execute proposition initiatives, customer communications, offers, benefits, and exclusive events across the customer lifecycle.
Conduct market and customer research to identify HNW trends, evolving needs, and opportunities for proposition enhancement and innovation.
Prepare reports, presentations, and business proposals; monitor programme performance, customer engagement, KPIs, budget utilization, and return on investment.
Provide operational support for programme governance, partner and event management, performance reviews, and other projects or ad-hoc assignments.
What are we looking for?
Bachelor’s degree in Business Administration, Marketing, or related disciplines.
Minimum 7 years of relevant experience, including solid experience in the insurance industry; experience in business development, customer experience management, or HNW relationship management is an advantage.
Strong knowledge of life insurance products, market practices, and HNW client needs, with the ability to translate product features into relevant client propositions and experiences.
Proven track record in developing and managing HNW or UHNW propositions and loyalty programs.
Excellent stakeholder engagement skills; able to coordinate cross-functional teams.
Strong communication, presentation, and negotiation skills with senior executives and external partners.
Highly organized, adaptable, and capable of thriving under pressure in a dynamic environment.
Proficiency in digital marketing tools.
Proficient in Microsoft Office applications (Word, Excel, PowerPoint).
Fluent in written and spoken English and Chinese (Cantonese and Putonghua).
Personal Information Collection Statement
At Chow Tai Fook Life Insurance Company Limited (“the Company”) we respect the privacy of your personal data and are committed to fully complying with the Personal Data (Privacy) Ordinance (“the Ordinance”).
The personal data that we collect and/or hold (whether contained in this application form or otherwise obtained) includes your personal details, contact information, education and training details, employment details, financial details, and information on your social circumstances.
Provision of personal data by you is mandatory for selection purposes. Personal data collected through this application will be used by the Company to assess your suitability to assume the job duties of the position for which you have applied. The Company may not be able to process your application if you fail to provide your personal data.
Applicants not contacted within four weeks after the interview / test may consider their application unsuccessful. The information provided will be kept for 2 years for consideration of other suitable posts.