锦鲤求职岗位描述
What You Will Be Doing
Plan and execute marketing campaigns across digital media, social, KOL/content, and offline activations for platform-wide and seasonal promotions.
Plan, launch, and optimise paid campaigns across Google Ads (Demand Gen, PMax, Search) and Meta Ads.
Manage and validate marketing assets and promotional banners across the HKTVmall app/site — ensuring content accuracy, correct pricing, and working links
Source, brief, and manage KOLs, content creators, and marketing freelancers for campaign creative
Who Is Our Right Fit
Bachelor’s degree in Marketing, Business, Communications or a related field
1–3 years of working experience, preferably from a media agency / in-house digital advertising team
Interest in or exposure to digital marketing (Google Ads, Meta Ads Manager
Fluent in written and spoken Cantonese and English
Experience with e-commerce marketing, affiliate, or travel partnerships is a strong plus, not a requirement
Detail-oriented, proactive, and comfortable juggling multiple live campaigns across different parts of the business