Product Manager

岗位职责
Market Analysis
- Collect and analyse information from market and competitors to inform strategic decisions
- Get customer insights to drive marketing and product decisions
- Collect customer insights to identify and determine “local for local" infusion system with IT connectivity solution as a long-term strategy
Marketing Strategy
- Define marketing strategies and set proper targeting of each product line (local pumps and dedicated lines) according to the market data
- Segment customer landscape and prioritize customer segments to implement product strategy
- Define the value proposition of the products
- Define the brand internally and communication strategy
Product Management
- Provide insights and contribute in identifying key products for China market with alignment with global & AP team
- Plan product's lifecycle from new product launch to end-of-life assessment
- Plan and execute the development and launch of products
- Manage product training for sales force, dealers and customers
Go-to-Market planning
- Develop market access strategy and monitor strategy execution
- Develop pricing strategy and monitor the market price of products
- Develop KOL management strategy and plan relevant events
- Plan and align marketing activities to support business goals and market needs
Marketing Execution
- Develop marketing content to support marketing campaigns and ensure customer engagement
- Generate and manage marketing assets to support sales efforts
- Build omni-channel marketing communication plan, e.g. digital marketing, off-line events.

岗位要求
Bachelor and above, major in medical and clinical preferred
Proficiency in speaking and writing English
Office software
Total Working Experience: 5Y+
Preferred experience in ICU and Anestheisa