锦鲤求职锦鲤求职

上海友塔网络科技

市场管培生

岗位标注公司:上海友塔网络科技有限公司

  • 校招
  • 上海 / 北京
  • 本科及以上
  • 推广/投放
原岗位链接 ↗

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岗位描述

岗位职责
1. 负责游戏产品市场营销推广策略的制定及执行,与研发、运营团队一起完成项目目标;
2. 直接参与各种广告媒体渠道的投放、管理、拓展、优化,例如Facebook、Google、Twitter等;
3. 负责广告创意及方案的具体完成及执行;
4. 对市场投放执行数据进行监测、分析、效果评估及跟踪反馈,为游戏产品的完善优化提供决策数据依据;
5. 监控洞察全球游戏市场发展动向,根据具体地区的用户及玩家需求现状,为公司产品研发、项目引进、市场布局提供数据支撑。

岗位要求
1. 专业不限,本科及以上学历的互联网老司机,网络及游戏经历丰富,能敏锐洞察互联网市场风向;
2. 具备良好的逻辑思维及数据分析能力,善于学习思考、发现解决问题;
3. 勇于创新,有活跃的思维及天马行空的创意,敢于打破现有的壁垒;
4. 具备良好的团队沟通表达能力及执行力,做事仔细严谨。

Job Duties
1. Responsible for the formulation and implementation of marketing and promotion strategies for game products, and complete project goals with R&D and operation teams.
2. Directly participate in the placement, management, expansion and optimization of various advertising media channels, such as Facebook, Google, Twitter, etc.;
3. Suggest new and creative ideas for advertisement and planning, and follow up on their implementation;
4. Monitor and analyze data, track feedback so as to provide the necessary data to optimize the game products;
5. Monitor the trend of the global game market, provide data support the product development, project introduction and market layout according to the current needs of users and players in specific regions.

Job Requirements
1. Bachelor degree or above with no limitation of majors;
2. Rich experience in games, insight of the online game market;
3. Strong logical thinking and data analysis skills, fast learner and good problem solving skills;
4. Creative, active, detail-oriented, rigorous and good communication skills.

学历要求
本科及以上

推广/投放方向的申请准备

先核对岗位要求与自己的经历,再准备档案、投递和面试。

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