岗位描述
Execution of brand tactics
l Execute brand strategies, key initiatives and tactics to market needs
l Manage agencies for brand promotion need (budget, scope, timing, and quality of project)
l Track progress towards target Implement, monitor for ROI, and timely adjust the plan
l KOL development & engagement
l Bridge communication with externally/internally
Develop brand promotional materials and training
l Product knowledge related training & support to sales & other functions
l Develop SI execution plan & management & cross-functional leadership
l Set campaign/project target, annual budget, positioning message & clear storyline, pricing, promotion plan, measurement KPI
Recommended Education and Key Competency
l At least 3 years experience in central marketing functions; Biology or medical major preferred
l Nephronology related area experience preferred
l Deep insight thinking and quick leaner
l Good Communicator / Presenter
l Fluent English capability in speaking and writing