岗位描述
职位介绍
Primary Function:
Support the execution and achievement of overall performance of assigned brands, which includes the development of medical content, execution of medical marketing projects and communication in professional manners with team members and HCPs.
To assist in the development of annual marketing plan for different brand positioning and channel, co-ordinate successful implementation and grow the long-term sales, profit and market share position for assigned products
Major Responsibilities:
Provide medical content leadership and help facilitate team to understand therapeutic areas and opportunities for ADC existing and new products by conducting medical and product training for sales force
Lead medical marketing project and appropriately interpret and apply clinical data, therapeutic knowledge and current healthcare practice into medical strategy
Works with Creative, Digital and Account teams to turn medical insights and strategy into innovative creative and education campaigns for HCPs, Patients and Market Access stakeholders
Explore medical content and strategy to help overcome obstacles and /or realize opportunities
Develop annual medical marketing and education plan which is aligned with marketing strategies and plan
Act as communication bridge between ADC and HCPs/KOLs on medical strategy and professional communication
Act as medical and product consultant to sales and marketing team
Minimum Education Required:
Bachelor degree and above with pharmaceutic related major
Strong medical and clinical background with experience in marketing, former experience on diabetes care/insulin will be a plus
Experience in brand marketing/medical marketing experience in MNC
Minimum Experience Required:
Able to convert medical knowledge and insight to develop medical strategy and content opportunities relevant to the brand
Effective team member and demonstrate excellent interpersonal communication skills
Manage time well and be able to multi-task
Possession of highest personal integrity and standards
Strong sense of responsibility
High level of commitment and ready to work under pressure
Strong influence ability, open and confident personality
Fluent both in oral and written English
Familiar with computer software
The base pay for this position is
N/A
In specific locations, the pay range may vary from the range posted.
工作种类
Product Management
业务部门
ADC Diabetes Care
工作地点
China > Shanghai : 388 W. Nanjing Road, Ciros Plaza
其他工作地点
工作轮岗
Standard
出差
Not specified
医疗监督
Not Applicable
主要工作内容及情况
Not Applicable